Tout d’abord, la ligne claire. N’est-ce-pas TINTIN?
In 1985, he began working as an art director, for B-Communication, Benton & Bowles, McCann Erikson. In 2000 he joined Caleidos, where he develops creative projects, from the brainstorming process to the implementation stage, overseeing and coordinating the work of internal and external collaborations. In over thirty years’ experience, he has fine-tuned hundreds of b2b and b2c projects for major multinationals and SMEs, in the widest variety of sectors: banking and insurance, trade fairs, food, services, metalworking, pharmaceuticals, automotive, retail, telephony, entertainment, electronics.